Listen to the podcast episode below:
Overview of this epsiode:
You want marketing that opens up conversations with the right people.
You don’t want to have to “convince” everyone you come across that you’re the right person to solve the problem.
Often, this is because experts don’t create or release enough “proof” that they have certain skills.
So the market has no way of knowing how good they really are — and they miss out on opportunities to help people.
In today’s episode, I speak about a marketing approach that builds LEVERAGE.
Remember, we’re living in a time where trust is at an all time low, so great clients are looking for more reasons to TRUST.
Without enough of the right proof, it’s harder to be considered.
Use this marketing approach to build professional relationships the right way.
I’ve linked the episode at the top of this page.
— Justin Booysen